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Barco

Barco is a global technology leader that develops networked visualization solutions for the entertainment, enterprise and healthcare markets. Its solutions make a visible impact, allowing people to enjoy compelling entertainment experiences; to foster knowledge sharing and smart decision-making in organizations and to help hospitals provide their patients with the best possible healthcare.

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Barco Escape debuts in the Middle East
Posted on Friday, June 24, 2016
Barco Escape debuts in the Middle East

                 If we got some more hot news from our digital cinema colleagues, after CineEurope closed its doors? We do! Besides our laser technology, our three-screen Barco Escape format is also spreading its wings. Just recently, we closed a partnership with Egypt’s largest multiplex, Galaxy Festival City Cinemas, to bring Barco Escape to Cairo. In addition, Reel Cinemas – The Dubai Mall will also feature a Barco Escape installation. Deadline? The July launch of ‘Star Trek Beyond’!


Star Trek Beyond
“Escape is what an engaging, immersive cinema experience really feels like - something you can’t get while watching a film at home. It is a great way for Galaxy Festival City Cinemas to take an edge over its competitors and attract new customers,” said Peter Khammas, CEO of cinema solution supplier CineTech. Galaxy Festival City Cinemas is so enthusiastic about the concept that it is planning to make the first Egyptian movie for the Barco Escape format.

Yet right now, it’s all hands on deck in Cairo and in Dubai to install Barco Escape for the release of this summer’s blockbuster film ‘Star Trek Beyond’. We expect to have several more Barco Escape-equipped theaters ready in time for the release of Paramount’s new Star Trek film, which has been especially re-mastered for the Barco Escape format.

 

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